New trends that E-commerce industry should abide by in 2019

The E-commerce industry in India is growing day by day and with time it’s only going to evolve more. E-commerce business is flourishing because companies are going along with the new changing technology and are trying to meet the customer expectations. You gain competitive advantage amongst your competitors by staying ahead with the evolving technology. … Continue reading New trends that E-commerce industry should abide by in 2019

Why Vernacular Content is important for digital marketing

The world is very diverse with different and unique languages. Alone in India, there are more than 234 million homegrown speakers, that are on the Internet. Like any other medium, Digital Marketing also needs to tap this segment for better brand reach. English has been the more accepted language for content, but as per the … Continue reading Why Vernacular Content is important for digital marketing

Influencer Marketing is the New Word of Mouth

Influencer Marketing is the method of promoting your product, services, and campaign, by collaborating with an influential person on Social Media. These Influential people have an influence on others. By regularly engaging with the audience, building trust factors by conveying relevant information and reviews on a specific product or service. This method of online marketing … Continue reading Influencer Marketing is the New Word of Mouth

Digital Marketing and Artificial Intelligence

artificial intelligence is revolutionizing digital marketing by improving the user experience and enhancing existing aspects of content marketing.

Artificial intelligence is revolutionizing all industries one by one like a wildfire. The next target is Digital marketing which is already in a dynamically evolving phase. “By far, the greatest danger of AI is that people conclude too early that they understand it.” What exactly is AI? Artificial intelligence is an umbrella term that includes … Continue reading Digital Marketing and Artificial Intelligence

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